APHROD/TE BRAND/NG STUD/O
捕捉塵世美品牌工作室
BY
HAYWOOD AU-YEUNG
CARD DESIGN
卡
Business Card Design | Aphrodite 捕捉塵世美 | 2018 - Present
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Company Card Redesign | Desk-one 溫室 | 2018
AUDIENCE | All
PURPOSE | To provide basic corporate information and directions to different stores
PLACEMENT | All branches
SIZE | 54mm (W) x 90mm (H)
DESIGN IDEA | Font page was designed to provide basic corporate information including operating hours and various contact method. Second page was intended to place detailed map to guide the direction to those branches from the closest MTR stations. Some signature buildings and main streets were remarked in the map for easy to follow directions to the locations.
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Reward Card Design | Desk-one 溫室 | 2017 - 2018
- 2017 Edition -
- 2018 Edition -
AUDIENCE | Repeated customers
PURPOSE | To encourage repeat visits
PLACEMENT | All branches
SIZE | 54mm (W) x 90mm (H)
DESIGN IDEA | Since the stamp collection program was purposed to encourage repeat visit to Desk-one where is a collaborative work and study space, my design intention is to motivate audience to work or study hard to best match with the business nature of Desk-one. Hence, I sourced and placed some knowledgeable and inspirational quotes on front page of the cards. 3 versions of card with different quote and colour were designed for professional exam takers (blue), students (white) and freelancers (brown) respectively, to fit with their different work or study path.
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Discount Card Design | Desk-one 溫室 | 2017
AUDIENCE | Repeated customers
PURPOSE | To encourage repeat visits
PLACEMENT | All branches
SIZE | 54mm (W) x 90mm (H)
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Postcard Design | Aphrodite 相片說故事 | 2018
DESIGN IDEA | Postcard is generally written by travellers who visited some places and then sent to their dear one to express their feelings on that places. Similarly, I write what I see (feel) from the photo world I visited.